Santa Cruz 2010 at Eurobike
New 2010 Santa Cruz bikes at Euro bike (in French)
New 2010 Santa Cruz bikes at Euro bike (in French)

Here’s the Race XC caliper and floating disc with lots of weight-saving titanium and aluminium fittings in evidence. (John Stevenson/BikeRadar.com)
British hub, brake and lighting maker Hope has an interesting handful of new components for 2010 including a seatpost that’s been in development for so long the company has named it, with typical gritty Northern humour, the Eternity. Also new is a lightweight disc brake, carbon fibre road wheels, and tweaks to Hope’s extensive range of stems.
Cross-country racers and everyone else who picks parts with a gram scale will be interested in Hope’s new Race XC brake, which replaces the Mini Pro X2 in Hope’s line-up. Hope have shaved weight wherever possible, retaining the carbon fibre lever blade, but using aluminium and titanium fittings in place of steel, and aluminium back plates on the brake pads. Even the top cap will be carbon fibre.
Hope are aiming for a complete weight of 270g including their signature floating disc.

The new Eternity post has taken rather more than an hour to get right. With tapered, side-closing clamps to hold the saddle rails, it’s a similar design Bontrager’s widely-used post, but the reason it’s taken four years to come to fruition is that every time Hope was ready to go into production, they came up with a way to improve it.
Even the version you see here isn’t quite final: production posts with have 6mm Allen bolts instead of 5mm, a change that Hope CEO Ian Weatherill says adds very little weight for a lot of extra security.
Like a Model T Ford, it’ll come in any colour you like as long as it’s black – with silver clamp components. Different colour clamps will be available as accessories if you want to pimp your ride. The Eternity post will be available in November in 27.2, 30.9 and 31.6mm diameters.

It’s quite surprising to hear that Hope has gone from nothing to 10,000 pairs of wheels per year in just a few years, especially as they have steered away from doing anything gimmicky with their wheels. Where other companies quite literally tried to reinvent the wheel, Hope’s first wheels used conventional J-shaped spokes, Mavic rims and their own hubs.
Their latest road wheels were motivated by the desire to put decent hubs into the carbon fibre rims popping up all over, as they were being asked for hubs for rebuilds on expensive carbon wheels.
The wheels – with 50mm rims –will be available in clincher and tubular versions, with Sapim CX Ray spokes (20 up front and 24 in the rear) and in Campagnolo and Shimano compatible versions. They will retail for UKP950 per pair in the tubular incarnation.

Hope’s also known for very tidy stems, and for 2010 they have diversified from the do-everything approach that saw their CNC-machined stem being used for both cross-country and downhill riding to making what Weatherill calls “a proper downhill stem”. The new unit closes with a combination of a dovetail and bolts and will be available only in 50mm and 70mm lengths.
For riders who use Fox 40 or RockShox Boxxer forks and therefore want a direct link between upper crown and stem, Hope is also introducing a direct fit stem.
Finally here’s an interesting bit of random Hope trivia. The bearings Hope use in their bottom brackets cost them 11 quid each. Seems the way to get outboard bottom brackets to last is simply to throw money at the problem by using spendy rollers.
International Bicycle Trade Exhibition
September 2 – 5, 2009
Friedrichshafen, Bodensee
http://www.eurobike-exhibition.de/
The EUROBIKE is so much more than just a trade fair. It is the global
hot-spot of the branch. Trends, innovations and news: you get a sense
of the future in Friedrichshafen.
“Germany’s most sunny village” (meteomedia 2006) offers best testing conditons for all kinds of bikes. As in 2008 there will be different signposted tracks on which you can test out the hottest news and innovations for the next season. So come and enjoy one day in “the Allgaeu’s Tuscany” and seize the unique opportunity of getting together, testing out the bicycle industries’ latest news and talk shop with like-minded people.
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